A few years ago, two friends started a challenge to run 2018 miles in the year 2018. One friend lives in Kentucky and the other lives in Minnesota, and so the Kennesota Running Club was born. I had the honor of designing their brand + t-shirts and had an absolute blast! The design is a blend of modern and friendly and is a reference to the evergreen trees and lakes that both Kentucky and Minnesota are known for. The waves and the "arrows" of the trees can be separate and used as design elements on their own.